在TikTok上最喜欢的#monkeypox视频:对感染控制的影响
Corey H Basch1, Bhavya Yalamanchili1, Joseph Fera2
1Department of Public Health, William Paterson University, Wayne, NJ.
American journal of infection control
|July 8, 2023
概括
大多数关于monkeypox (mpox) 的TikTok视频都使用了消费者生成的内容,并专注于暴露. 许多视频采用刺,可能传播有关这项公共卫生问题的错误信息.
科学领域:
- 公共卫生 公共卫生
- 社交媒体分析 社交媒体分析
- 病毒传播传播是病毒传播.
背景情况:
- TikTok已经成为传播健康信息的重要平台.
- 标签#monkeypox获得了相当大的吸引力,表明了广泛的公众兴趣和参与.
- 了解社交媒体上的健康内容的性质对于公共卫生传播至关重要.
研究的目的:
- 为了分析与#monkeypox标签相关的100个最喜欢的TikTok视频的内容.
- 在TikTok上识别常见的主题,内容特征和受欢迎的与水有关的内容的创作者.
主要方法:
- 采用了横截面研究设计.
- 使用#monkeypox标签的100个最喜欢的TikTok视频被系统地抽取样本.
- 内容分析侧重于创作者类型和特定内容特征,包括提到刺的曝光和使用.
主要成果:
- 采样的视频总共获得了超过4.72亿次观看和5.6亿次点赞.
- 大多数视频 (67%) 是由普通消费者创建的,而不是医疗专业人员.
- 在超过一半的视频中 (54%) 提到或暗示曝光,38%的视频使用模仿,meme或刺,通常以轻蔑的方式.
结论:
- 在TikTok上,消费者生成的内容主导着围绕水的讨论.
- 刺和潜在的低性内容的普及引起了人们对所分享的健康信息的准确性和影响的担忧.
- 需要进一步的研究来评估这种内容对公众对水的看法和行为的影响.
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