通过自我超越的媒体体验减少心理反应:自我报告和心理生理学调查
Russell B Clayton1, Jessica G Myrick2, Katherine R Dale1
1School of Communication, Cognition and Emotion Lab, Florida State University.
Health communication
|July 26, 2023
概括
暴露于娱乐中对道德美德的描绘,可以减少对健康信息的负面反应. 这一策略有助于减轻心理反应和意图从事不健康的行为,改善健康结果.
科学领域:
- 卫生沟通健康沟通
- 社会心理学 社会心理学
- 媒体心理学 媒体心理学
背景情况:
- 卫生信息中的威胁自由的语言可以触发心理反应和防御反应.
- 这可能导致企图从事与健康建议相反的行为.
- 对于这种结果,现有的缓解策略有限.
研究的目的:
- 调查先前暴露于娱乐中对道德美德的描绘是否可以减轻对威胁自由的健康信息的负面反应.
- 检查对心理反应,行为意图 (酒精消费) 和防御性信息处理的影响.
- 探索心理生理反应在缓解过程中的作用.
主要方法:
- 一项涉及大学年龄的参与者的研究暴露在娱乐中描绘的道德美德或中立视频中.
- 然后,参与者观看了关于过度饮酒的威胁自由的公共服务公告 (PSA).
- 收集的数据包括自我报告的反应力,行为意图和心理生理反应.
主要成果:
- 暴露于道德美德描绘的参与者报告了更高水平的提升,感动和灵感.
- 这一群人还报告说,在PSA后的心理反应和饮酒意图较少.
- 心理生理学数据表明,在道德美德组中,防御性信息处理较少.
结论:
- 以前接触到娱乐中对道德美德的描绘,可以有效地抑制对威胁自由的健康信息的负面认知,情感和行为反应.
- 这种方法作为一种新的战略,有望提高健康沟通的有效性和改善健康结果.
- 研究结果表明,利用积极的媒体内容可以成为公共卫生干预的宝贵工具.
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