检查2014年至2017年间在美国购买的雪茄包装数量,按雪茄类型划分
Jessica L King Jensen1, Jennifer Cornacchione Ross2, Kayla Rebentisch1
1Department of Health and Kinesiology, University of Utah, Salt Lake City, UT 84112, USA.
概括
消费者越来越多地购买单一雪茄,在2014年至2017年期间,观察到大型雪茄,雪茄和过雪茄的包装数量发生了显著变化. 这一趋势凸显了烟草市场消费者行为的变化.
科学领域:
- 控制烟草的控制方式
- 消费者行为分析 消费者行为分析
- 公共卫生研究 公共卫生研究
背景情况:
- 香烟消费模式受到各种因素的影响,包括包装和购买习惯.
- 了解购买香烟包装数量的变化对于有效的烟草政策和公共卫生干预至关重要.
研究的目的:
- 分析2014年至2017年间美国消费者购买的香烟包装数量比例的变化.
- 为了确定不同的雪茄类型,包括高级雪茄,大雪茄,雪茄和过雪茄的包装尺寸偏好的趋势.
主要方法:
- 利用了来自烟草和健康人口评估研究 (PATH) 浪潮1和4 (2014年和2017年) 的数据.
- 采用Z测试来比较不同卷烟类型购买的包装数量 (单包到≥21包) 的比例.
- 进行多变量线性回归以探索与购买卷烟包数量相关的因素.
主要成果:
- 在大型雪茄,卷烟和过雪茄中,单一雪茄的购买量增加了,而在高级雪茄方面仍然占主导地位.
- 对于大型雪茄和雪茄,两包购买量也大幅增加.
- 过雪茄显示出明显的转变,从2014年主要购买20包雪茄到2017年购买单一雪茄.
结论:
- 在2014年至2017年期间,购买单一雪茄的消费者比例在大多数雪茄类型中增加.
- 由于市场和政策格局的不断变化,持续监测雪茄购买行为,包括按类型的包装数量至关重要.
- 影响购买香烟包装数量的因素仍然很复杂,需要进一步调查以告知未来的烟草政策.
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