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相关概念视频

Decision Making: P-value Method01:09

Decision Making: P-value Method

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The process of hypothesis testing based on the P-value method includes calculating the P- value using the sample data and interpreting it.
First, a specific claim about the population parameter is proposed. The claim is based on the research question and is stated in a simple form. Further, an opposing statement to the claim  is also stated. These statements can act as null and alternative hypotheses:  a null hypothesis would be a neutral statement while the alternative hypothesis can...
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Design Example: Aggregate Gradation01:24

Design Example: Aggregate Gradation

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The right type and quality of aggregates are crucial for concrete as they significantly influence its properties, mix proportions, and cost-effectiveness. If different sources are available for sand, the commonly used fine aggregate in concrete, the selection of sand is primarily based on its gradation.
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The Anchoring-and-Adjustment Heuristic01:25

The Anchoring-and-Adjustment Heuristic

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In order to make good decisions, we use our knowledge and our reasoning. Often, this knowledge and reasoning is sound and solid. However, sometimes, we are swayed by biases or by others manipulating a situation. For example, let’s say you and three friends wanted to rent a house and had a combined target budget of $1,600. The realtor shows you only very run-down houses for $1,600 and then shows you a very nice house for $2,000. Might you ask each person to pay more in rent to get the...
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Decision Making: Traditional Method01:14

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The process of hypothesis testing based on the traditional method includes calculating the critical value, testing the value of the test statistic using the sample data, and interpreting these values.
First, a specific claim about the population parameter is decided based on the research question and is stated in a simple form. Further, an opposing statement to this claim is also stated. These statements can act as null and alternative hypotheses, out of which a null hypothesis would be a...
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The Availability Heuristic01:08

The Availability Heuristic

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A heuristic is a general problem-solving framework (Tversky & Kahneman, 1974). You can think of these as mental shortcuts that are used to solve problems. Different types of heuristics are used in different types of situations, and the impulse to use a heuristic occurs when one of five conditions is met (Pratkanis, 1989):
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Decision Making01:20

Decision Making

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Decision-making is a fundamental cognitive process that involves evaluating alternatives and selecting among them. This process can range from simple choices, such as deciding what to wear, to complex decisions, like choosing a major in college or a career path. The complexity of the decision often dictates the approach we use, which can be broadly categorized into two types: automatic and controlled decision-making.
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Updated: Jul 20, 2025

Author Spotlight: Optimization of Processing Technology for Tiebangchui with Zanba Based on CRITIC Combined with Box-Behnken Response Surface Method
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通过使用分析层次的过程来解决供应商选择问题.

Mehedi Hasan Manik1

  • 1Marketing Insights, Advanced Chemical Industries (ACI) Limited, Dhaka, Bangladesh.

Heliyon
|July 31, 2023
PubMed
概括
此摘要是机器生成的。

ACI Pharma使用分析层次过程 (AHP) 改进了其用于品牌推广的供应商选择. 斯巴克打印机成为顶级供应商,增强药品供应链中的客观决策.

关键词:
分析层次是分析层次的过程.最好的替代选择选择选择供应商选择问题的标准杆项目是一个杆项目.采用多个标准的决策.采购政策 采购政策供应商管理技术的使用在制药行业的供应商选择.选择供应商的技术

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科学领域:

  • 供应链管理 供应链管理
  • 运营研究 运营研究
  • 药品营销 药品营销 药品营销

背景情况:

  • 主观的供应商选择对ACI Pharma的品牌推广活动和市场份额产生了负面影响.
  • 现有的研究往往侧重于供应商选择,而不是综合管理和采购政策.

研究的目的:

  • 客观地选择和管理ACI Pharma的最佳印刷材料供应商,使用结构化的方法.
  • 解决药品供应链中复杂决策工具的有限应用问题,特别是在发展中经济体.

主要方法:

  • 分析层次过程 (AHP) 是一种多标准决策 (MCDM) 技术,用于供应商评估.
  • 根据五个主要属性评估了十家印刷供应商:成本,质量,交付,灵活性和沟通.

主要成果:

  • 斯巴克打印机被确定为ACI Pharma的最佳供应商,获得0.968.8的最高分数.
  • 华丽的打印机有限公司和Lutfur企业分别被列为第二和第三最好的供应商.

结论:

  • 该研究证明了AHP在制药行业的客观供应商选择和管理方面的有效应用.
  • 这些发现为面对类似供应商管理挑战的组织提供了实用,行业友好的方法.