评估高调的公共信息,以改变卫生行为:来自印度手机调查的证据
Diane Coffey1, Dean Spears2, Payal Hathi3
1Sociology Department & Population Research Center, UT Austin, USA.
概括
印度 印度 印度
科学领域:
- 公共卫生 公共卫生
- 行为科学 行为科学
- 发展研究 发展研究 研究
背景情况:
- 联合国可持续发展目标的目标是到2030年结束露天排便.
- 印度的Swachh Bharat Mission (SBM) 于2014年启动,旨在到2019年消除露天排便.
- 尽管有SBM,但很大一部分印度家庭缺乏所,这凸显了卫生方面的挑战.
研究的目的:
- 评估公众对Swachh Bharat Mission (SBM) 及其目标的认识.
- 了解SBM促进所和所使用的目标的意识水平.
- 通过公众意识来评估SBM在推动行为改变方面的有效性.
主要方法:
- 进行了一项手机调查,以衡量公众对SBM的了解.
- 数据收集来自印度多个州的成年人:德里,北方邦,孟买,拉贾斯坦邦,比哈尔,哈尔邦和马哈拉施特拉.
- 对于每个被调查地区,计算出了SBM意识的估计值.
主要成果:
- 对于SBM的目的 (促进使用所) 的认识很低,在任何州,只有不超过三分之一的成年人意识到这一点.
- 在北方邦 (Uttar Pradesh) 的意识尤其低,该地区的露天排便率很高.
- 尽管有大量的所建设,但SBM对行为改变的意识有限.
结论:
- 清洁印度计划 (SBM) 面临的挑战是提高公众对使用所的认识,尽管有基础设施的发展.
- 意识较低表明,在实现卫生目标的大规模行为改变方面存在潜在的差距.
- 未来的环境卫生倡议必须优先考虑全面的宣传活动与基础设施的发展.
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