环境行为是否与经济风险偏好有关? 一个个案例的探索性案例分析
Stepan Vesely1, Christian A Klöckner1
1Institute of Psychology, Norwegian University of Science and Technology, Trondheim, Norway.
Frontiers in psychology
|August 21, 2023
概括
经济风险偏好通常不会影响亲环境行为. 然而,风险耐受性可能会影响旅行方式的选择和特定的生态意识的消费者决策,比如选择有机食品.
科学领域:
- 环境心理学 环境心理学
- 行为经济学是一种行为经济学.
- 风险感知 风险感知
背景情况:
- 了解亲环境行为的心理驱动因素对于制定有效的可持续性战略至关重要.
- 经济风险偏好是决策的一个关键方面,但它们与环境行动的联系仍未得到充分研究.
研究的目的:
- 研究个人经济风险偏好与他们参与各种亲环境行为之间的关系.
- 确定特定的环境行动,其中风险偏好可能发挥重要作用.
主要方法:
- 对28种不同的亲环境行为数据的分析,包括回收,保护,消费者选择和政策支持.
- 经济风险偏好和自我报告的参与环境行动的既定措施之间的相关性分析.
主要成果:
- 经济风险偏好和大多数28个检查的亲环境行为之间没有发现显著的关系.
- 旅行方式选择和特定消费者偏好 (例如,环保洗剂,有机食品,避免一次性塑料) 出现了显著的关联.
- 这种相关性可能与在这些特定行为中更清晰地感知风险 (例如,交通事故,健康问题) 有关.
结论:
- 经济风险偏好不是大多数亲环境行动的主要决定因素.
- 风险感知可能会影响在潜在的负面结果更有形或更容易理解的领域的决策,例如运输和某些消费模式.
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