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盘子浪费行为中的个人差异: dispositional贪,冲动性,食物满意度和生态标签的作用
Engin Üngüren1, Ömer Akgün Tekin2, Hüseyin Avsallı1
1Department of Business Management, Faculty of Economics, Administrative and Social Sciences, Alanya Alaaddin Keykubat University, Antalya 07450, Türkiye.
Behavioral sciences (Basel, Switzerland)
|August 25, 2023
概括
消费者的贪和冲动性显著增加了酒店的板块浪费. 食物满意度可以减少这种浪费,而生态标签的影响最小. 了解这些因素是减少废物战略的关键.
科学领域:
- 消费者心理学 消费者心理学
- 酒店酒店管理的管理.
- 环境行为 环境行为
背景情况:
- 餐盘废弃物是酒店行业的一个重要问题,尤其是在全包度假村.
- 了解消费者行为的心理驱动因素对于制定有效的废物减少策略至关重要.
- 之前的研究已经探讨了影响食物浪费的各种因素,但在自助餐环境中贪,冲动,满足和环保标签的相互作用需要进一步调查.
研究的目的:
- 检查处置贪,冲动性,食物满意度和生态标签对消费者盘子废物的影响.
- 调查食物满意度对处置贪/冲动性和盘子废物之间的关系的调节作用.
- 为酒店业提供有关在自助餐环境中减少食物浪费的见解.
主要方法:
- 采用了横截面调查设计.
- 在土耳其阿兰雅的五星级全包酒店收集了1253名不同国籍的游客的数据.
- 调节调解研究模型被用于分析数据.
主要成果:
- 发现处理贪和冲动性是板废物的显著积极预测因素.
- 食物满意度显著减轻了贪和冲动性对盘子废物的影响.
- 生态标签没有显著影响消费者板废弃物的行为.
结论:
- 贪和冲动性等心理因素在产生板块废物方面发挥着重要作用.
- 提高食物满意度是减轻由贪和冲动驱动的浪费的关键策略.
- 建议针对心理特征和满意度进行有针对性的干预,以减少包罗万象度假村的浪费,因为单独的环保标签是不够的.
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