公共福利众筹环境非营利组织的决策基于社会责任
Zheqing Tang1,2, Xiaofeng Zhang3
1School of Finance and Public Administration, Harbin University of Commerce, Harbin, 150028, China.
Environmental science and pollution research international
|August 25, 2023
概括
这项研究发现,企业社会责任 (CSR) 和众筹与筹款成功有积极的相关性. 将企业社会责任纳入以捐款为基础的众筹,可以提高环境非营利组织的利能力.
科学领域:
- 社会科学 社会科学 社会科学
- 商业和经济学 商业和经济学
- 环境研究 环境研究
背景情况:
- 可持续众筹提供了替代资金,消除了金融障碍和中间人.
- 企业社会责任 (CSR) 越来越多地与可持续的业务回报和融资成本有关.
- 众筹和企业社会责任倡议可以创造互利的筹款机会.
研究的目的:
- 调查成功的基于捐款的众筹活动与潜在的企业社会责任倡议之间的相关性.
- 分析初始筹款金额,活动目标和活动类型之间的关系.
- 检查东南亚以捐款为基础的众筹基金的趋势,文化和筹款者的特点.
主要方法:
- 在2021年9月期间,利用了东南亚 (新加坡,印度尼西亚,马来西亚,泰国,菲律宾) 的基于捐款的众筹活动的数据.
- 使用的部分最小平方结构方程建模 (PLS-SEM) 用于变量估计.
- 分析了第一天筹集的初始资金,目标资金和活动类型之间的相关性.
主要成果:
- 在众筹,环境非营利组织和组织利能力之间发现了积极的相关性.
- 企业社会责任倡议与成功的众筹成果有积极的关联.
- 诸如初始资金,活动目标和活动类型等因素影响基于捐款的众筹成功.
结论:
- 将企业社会责任纳入众筹策略可以增强环境非营利组织的筹款.
- 众筹是实现企业社会责任目标的可行微型融资机制.
- 该研究证实了有效众筹,企业社会责任和东南亚组织利能力之间的积极联系.
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