探索中国官方媒体中"模范学生"的多原因路径和机制:基于清晰的设置的定性比较分析
Caikun Cheng1, Qinmei Sun1, Dengxin Lai1
1School of International Relations and Public Affairs, Shanghai International Studies University, 1550 Wenxiang Road, Songjiang District, Shanghai, China.
Heliyon
|September 4, 2023
概括
官方媒体可以通过为人民服务,提高政治效率和使用同情的沟通来取得成功. 这建立了信任和影响力,无论行政层面如何.
科学领域:
- 媒体研究 媒体研究
- 政治科学 政治科学是指政治学.
- 沟通研究 沟通研究
背景情况:
- 与非官方媒体相比,官方媒体,传统上是权威的发言人,面临着信任和影响力的下降.
- 尽管面临挑战,但一些官方媒体已经成功地适应并变得有影响力.
- 了解导致这种成功的因素对于媒体改革至关重要.
研究的目的:
- 探索官方媒体实现成功的多原因途径和实现机制.
- 确定成功的官方媒体所采用的关键策略.
- 分析影响官方媒体信誉和社会影响力的因素.
主要方法:
- 60个官方媒体案例的定性比较分析.
- 检查成功和不成功的官方媒体机构.
- 确定共同的策略和有助于因素.
主要成果:
- 为官方媒体确定了五条截然不同的平行成功路径.
- 关键策略包括坚持"为人民服务",提高政治效率,扩大信息道,确保信息质量 (实质性,客观性,真实性),并采用同情的沟通.
- 母国政府部门或国有企业的行政层次与成功没有显著的相关性.
结论:
- 官方媒体可以通过采取以人民为中心的方法和有效的沟通策略来恢复其信誉和社会影响力.
- 成功是由运营策略驱动的,而不是层次的定位.
- 这些发现为官方媒体提供了一份路线图,以导航当代媒体格局并重建公众信任.
相关概念视频
Socioemotional Experience and Gender Development
58
Social-emotional experiences and cultural influences play significant roles in shaping gender development. During middle childhood, from ages 6 to 11, peer groups become dominant in reinforcing gender norms. Children in this age group often align with same-gender peer groups, which actively encourage behaviors that conform to traditional gender roles. For instance, boys may be discouraged from engaging in activities perceived as feminine, reinforcing culturally dictated norms about masculinity...
58
Case Studies
11.7K
There are many research methods available to psychologists in their efforts to understand, describe, and explain behavior and the cognitive and biological processes that underlie it.
11.7K
Fundamental Attribution Error
12.9K
According to some social psychologists, people tend to overemphasize internal factors as explanations—or attributions—for the behavior of other people. They tend to assume that the behavior of another person is a trait of that person, and to underestimate the power of the situation on the behavior of others. They tend to fail to recognize when the behavior of another is due to situational variables, and thus to the person’s state. This erroneous assumption is...
12.9K
The Scientific Method
59.5K
Research is what makes the difference between facts and opinions. Facts are observable realities, and opinions are personal judgments, conclusions, or attitudes that may or may not be accurate. In the scientific community, facts can be established only using evidence collected through empirical research.
59.5K
Confirmation Biases
5.5K
The confirmation bias is the tendency to focus on information that confirms our existing beliefs and ignore information that is inconsistent with our expectations. For example, if you think that your professor is not very nice, you notice all of the instances of rude behavior exhibited by the professor while ignoring the countless pleasant interactions he is involved in on a daily basis. Have you ever fallen prey to the confirmation bias, either as the source or target of such bias?
5.5K
Self-Presentation: Self-Monitoring and Self-Handicapping
39.1K
People can go to great lengths to protect their self-image and present themselves in ways that they want others to see them. Sociologist Erving Goffman presented the idea that a person is like an actor on a stage. Calling his theory dramaturgy, Goffman believed that we use “impression management” to present ourselves to others as we hope to be perceived. Each situation is a new scene, and individuals perform different roles depending on who is present (Goffman, 1959). Think about...
39.1K


