不少的棍子更多的胡卜? 增加存款合约的吸收,为体力活动提供金融激励:随机对照试验
David R de Buisonjé1, Thomas Reijnders2, Talia R Cohen Rodrigues1
1Health, Medical and Neuropsychology Unit, Institute of Psychology, Leiden University, Leiden, the Netherlands.
Psychology of sport and exercise
|September 7, 2023
概括
像存款合同这样的金融激励措施可以促进身体活动. 匹配存款和允许可定制金额显著增加了吸收率,但当存款不匹配时,定制可能会降低有效性.
科学领域:
- 行为经济学是一种行为经济学.
- 健康心理学 心理健康心理学
- 数字健康数字健康
背景情况:
- 经济激励措施对增加体育活动有希望,但成本昂贵.
- 存款合约,参与者投资自己的钱,面临着低吸收.
- 调查改善存款合同普及率和有效性的因素至关重要.
研究的目的:
- 为了确定1:1的存款匹配和可定制的存款金额是否会增加对实体活动的存款合约的采用.
- 评估这些存款合约变化的短期有效性对行为采用.
主要方法:
- 一个随机对照试验,其中137名健康学生使用智能手机应用程序来定制步骤目标.
- 在四个实验条件中,存款金额 (固定的与可定制的) 和匹配 (匹配与不匹配) 变化.
- 干预持续了20天,每天对进展和收入进行反.
主要成果:
- 总体吸收率为83.2%,参与者实现了14.9/20的每日目标.
- 匹配 (4.08x) 和可定制 (3.53x) 存款的收益率显著更高.
- 无论是匹配还是定制,都没有显著影响整体效率,但当存款不匹配时,定制会降低效率.
结论:
- 存款匹配和定制都提高了实体活动存款合约的采用率.
- 由于成本较低,人们更喜欢定制,但潜在的有效性降低需要进一步研究.
- 未来的研究应该探索参与者特征,预测吸收和有效性.
相关概念视频
Incentive Theory: Pull Theory of Motivation
473
Incentive theory, or the "pull theory" of motivation, suggests that external rewards primarily drive behavior. Individuals are motivated to engage in activities when they anticipate a desirable outcome. This is why people often work hard for promotions or study intensively to achieve high grades. These incentives can be tangible, physical rewards such as money or promotions, or intangible, non-physical rewards like praise and social recognition.
The theory differentiates between...
The theory differentiates between...
473
Persuasion Strategies
38.7K
Researchers have tested many persuasion strategies, including the foot-in-the door and the door-in-the-face techniques, in a variety of contexts. Ultimately, the principles are effective in selling products and changing people’s attitude, ideas, and behaviors (Cialdini & Goldstein, 2004).
38.7K
Operant Conditioning Intervention
80
Operant conditioning serves as a foundational principle in therapeutic interventions aimed at modifying maladaptive behaviors. Central to this approach is the notion that behaviors, both adaptive and maladaptive, are learned through reinforcement. By analyzing the environmental factors that reinforce problematic behaviors, clinicians can design interventions to weaken these reinforcements and replace maladaptive behaviors with healthier alternatives.
In operant conditioning, behaviors that are...
In operant conditioning, behaviors that are...
80


