从非传统的申请流程中吸取的经验教训:整合用户体验,为入学申请设计提供信息
Michael D Wolcott1, Jazmin Cromartie1, Daniel E Mason2
1Division of Dental Medicine, High Point University Workman School of Dental Medicine, High Point, North Carolina, USA.
Journal of dental education
|November 21, 2023
概括
牙科学校的申请者更喜欢以人为中心的申请流程. 来自试点项目的反表明,经验,而不仅仅是分数,是积极录取旅程的关键.
科学领域:
- 医学教育 医学教育
- 招生程序 招生程序 招生程序
- 健康 专业 教育 卫生 专业 教育
背景情况:
- 牙科学校的录取是竞争激烈和复杂的.
- 以用户为中心的方法可以增强申请人的体验.
- 了解申请人的观点对于改善招生至关重要.
研究的目的:
- 在试点牙科学校申请过程中收集申请人的期望和观点.
- 通过以用户为中心的方法,为未来的招生实践提供信息.
- 为广泛的牙科项目提供见解.
主要方法:
- 为一所新的牙科学院开发并推出了一款试点电子应用程序.
- 303名申请人完成了一项关于申请决策和经验的调查.
- 申请人的满意度是使用净促销商评分来衡量的.
主要成果:
- 在43%的申请人中,可选的牙科招生考试要求是最有影响力的因素.
- 申请人希望以人为中心的过程来评估经验,而不是数字指标.
- 大多数申请人是"主办方" (68%),净主办方得分为62,表明了高满意度.
结论:
- 收集申请人的反对于开发以用户为中心的招生流程至关重要.
- 招生委员会可以从了解用户期望中获益.
- 专注于申请人的经验可以提高整体满意度和程序的感知.
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