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有机药用和芳香植物:葡萄牙消费者样本的消费概况

Ana Mendes¹, André Oliveira², Jorge Lameiras³

¹Regional Directorate of Agriculture and Fisheries of the Center (DRAPC), Coimbra Delegation, Av. Fernão de Magalhães, 465 RC, 3000-177 Coimbra, Portugal.

Foods (Basel, Switzerland)

|November 25, 2023

概括

葡萄牙成年人每天越来越多地消费有机药用和芳香植物 (OMAPs),这是由于健康和环境益处. ,大和是一种受欢迎的选择,突出了有机农业增长的潜力.

科学领域:

农业科学农业科学
营养科学营养科学
消费者行为消费者行为

背景情况:

在葡萄牙和欧盟,有机产品的消费量正在增加.
有机药用和芳香植物 (OMAPs) 是一个不断增长的市场部分.
了解消费者习惯是市场发展的关键.

研究的目的:

调查葡萄牙成年人对有机药用和芳香植物 (OMAPs) 的消费模式.
识别受欢迎的OMAP及其消费原因.
评估消费者对OMAP营养特性的认识.

主要方法:

通过社交网络分发了一份在线问卷.
从统计学上分析了来自葡萄牙成年人的300个回答.
收集的数据包括消费频率,首选的OMAP和动机.

主要成果:

44.3%的OMAP消费者报告每天使用.
,大和大是最好的新鲜OMAPs;菜,香,和白菜是最好的干燥OMAPs.
主要消费驱动因素包括健康益处 (抗炎,心血管,胆固醇),环境优势和减少盐的摄入量.

结论:

葡萄牙成年人对OMAP表现出很大的兴趣,特别是出于健康原因.
消费者对OMAP营养特性有很高的自我报告知识.
分析OMAP消费的情况,可以支持在葡萄牙推广有机农业和市场增长.

关键词:

消费习惯消费习惯消费习惯健康的健康健康的健康.药用植物和芳香植物.有机农业是有机农业.调查问卷问卷问卷问卷

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