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通过微型投资平台促进可持续投资
Claudia Gonzalez-Arcos1,2, Cristyn Meath3, Peter Popkowski Leszczyc2
1Universidad Adolfo Ibáñez, Santiago, Chile.
Scientific reports
|December 1, 2023
概括
个人动机,如可持续发展价值观和赋权,驱动微型投资者的可持续投资,影响他们愿意接受较低的财务回报和长期投资的意愿. 这项研究为可持续投资平台提供了洞察力.
科学领域:
- 行为经济学是一种行为经济学.
- 可持续金融 可持续金融
- 消费者心理学 消费者心理学
背景情况:
- 微型投资平台越来越受欢迎,提供直接面向消费者的投资机会.
- 了解投资者行为对于促进可持续投资选择至关重要.
研究的目的:
- 确定影响微型投资者的可持续性和财务回报/风险之间的权衡因素.
- 分析这些因素对实际投资行为的影响.
主要方法:
- 一项调查和联合实验,涉及383名微型投资者.
- 分析了89744名微型投资者的投资决策.
主要成果:
- 个人动机,特别是可持续发展价值观和赋权感,是可持续投资的关键驱动力.
- 这些动机影响了投资者放弃财务回报的意愿和投资的持续时间.
结论:
- 可持续发展的价值观和赋权在可持续金融中极大地影响了微型投资者的决策.
- 可以为微型投资平台开发实用策略,以促进可持续的投资行为.
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