为青少年预防吸烟开发一个短信库:一项定性研究
Georges Elias Khalil1, David McLean1, Erica Ramirez1
1Department of Health Outcomes and Biomedical Informatics, University of Florida, Gainesville, Florida, United States of America.
PloS one
|January 4, 2024
概括
这项研究开发了306条短信库,以帮助青少年了解烟草的风险. 这些信息基于跨理论模型,针对各种烟草产品.
科学领域:
- 公共卫生 公共卫生
- 卫生传播健康传播
- 青少年健康 青少年健康
背景情况:
- 由于烟草市场的不断变化,向青少年传达烟草风险是一项挑战.
- 短信干预是改善烟草风险沟通的有希望的方法.
- 这项研究的重点是为多种烟草产品开发一个消息库.
研究的目的:
- 为设计一个用于烟草风险传播的短信库提供信息.
- 将消息库建立在超理论模型的基础上.
- 为了解决与多种烟草制品相关的风险.
主要方法:
- 两阶段的研究:第一阶段 (焦点小组,采访),第二阶段 (在线创意会议).
- 专题分析和亲和度映射被用来确定关键主题.
- 消息代和投票为最终的图书馆开发提供了信息.
主要成果:
- 四个主要主题出现了:知识差距,社会影响,营销态度和信息框架偏好.
- 参与者生成了消息代,导致一个306个消息的图书馆.
- 根据跨理论模型的变化过程,消息被分为7个部分.
结论:
- 为开发和评估科学有效的青少年烟草预防短信获得了关键见解.
- 未来的计划包括与青少年和专家一起审查消息库.
- 根据人口统计和风险因素定制信息是潜在的未来研究方向.
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