在Instagram上与口腔癌相关的帖子的内容分析
Omar Al Karadsheh1, Alaa Atef1, Dua'a Alqaisi1
1School of Dentistry, The University of Jordan, Amman, Jordan.
Oral diseases
|February 2, 2024
概括
Instagram帖子显示了口腔癌意识的潜力,特别是预防和早期检测. 然而,内容质量,科学有效性和清晰性需要改进,才能有效地传递公共卫生信息.
科学领域:
- 公共卫生 公共卫生
- 数字健康数字健康
- 在瘤学瘤学.
背景情况:
- 像Instagram这样的社交媒体平台越来越多地用于健康沟通.
- 口腔癌的认识和早期检测对于改善患者的治疗结果至关重要.
研究的目的:
- 评估与口腔癌相关的Instagram帖子的内容和有用性.
- 评估Instagram在促进口腔癌意识和早期检测方面的潜力.
主要方法:
- 在Instagram上使用#oralcancer和#mouthcancer标签进行系统的搜索.
- 对教育内容,主题相关性,图像使用,信息来源和可读性分析了200个帖子.
- 使用早期检测实用性得分和使用Flesch Kincaid可读性的实用性评估.
主要成果:
- 发现了8.1万个帖子;分析了200个,获得了显著的参与度 (喜欢和浏览).
- 大多数职位 (81.5%) 是教育性的,重点是预防和早期检测 (55%).
- 信息来源 (9.5%) 和实用性 (2.1/10) 的得分较低,可变的可读性.
结论:
- 在Instagram上有潜力开展口腔癌宣传活动,特别是预防和早期检测.
- 关于在Instagram上分享的口腔癌信息的质量,科学有效性和清晰度存在重大担忧.
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