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沙特人在COVID-19期间的数字食品行为,动机和配送应用程序使用情况:一项混合方法研究
Aroub Alnasser1, Alreem Abaalkhail1
1Food Science and Nutrition Dept., College of Food and Agriculture Sciences, King Saud University, Riyadh, 11495, Saudi Arabia.
Heliyon
|February 6, 2024
概括
食品配送应用程序在沙特阿拉伯很受欢迎,这是由便利和品味驱动的. 文化传统也影响了使用,强调了定制营养教育和应用程序开发的必要性.
科学领域:
- 公共卫生与营养
- 行为科学 行为科学
- 数字健康数字健康
背景情况:
- 食品配送应用程序 (FDA) 和智能手机的使用在沙特阿拉伯很普遍,特别是在COVID-19大流行期间.
- 这一趋势与现有的肥胖流行病相交,使得了解食物行为至关重要.
- 用户的动机和对FDA营养的看法是复杂的.
研究的目的:
- 探索沙特阿拉伯的食品配送应用程序使用,动机,感知和食物行为.
- 在COVID-19流行病和肥胖流行病的交叉点调查这些因素.
- 了解文化背景在食品配送应用程序参与中的作用.
主要方法:
- 采用了融合的并行混合方法研究.
- 定量阶段:566名沙特参与者.
- 定性阶段:17名持续参与者.
主要成果:
- 71.9%的受访者每周使用FDAs; 33.3%的30-40岁的人经常使用它们.
- 时间和方便是关键驱动因素 (62%).
- 定性主题包括感知到的好处/缺点,促销,营养信息,健康食品概念,消费障碍和文化传统.
结论:
- 方便和味道是FDA在沙特阿拉伯使用的主要驱动因素.
- 文化传统显著影响FDA的参与.
- 了解这些决定因素对于营养教育,应用程序设计和公共卫生政策至关重要.
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