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被认为是专家的人在Twitter上的反疫苗社区中普遍存在并具有影响力

Mallory J Harris^1,2, Ryan Murtfeldt³, Shufan Wang³

¹Department of Biology, Stanford University, Stanford, CA 94305, USA.

|February 8, 2024

概括

被认为是专家,包括医疗专业人士,显著影响在线疫苗讨论. 即使在反疫苗社区内,这些专家也扩大了错误信息和学术来源,促进了参与.

科学领域:

社交媒体分析
生物医学通信生物医学通信
公共卫生公共卫生

背景情况:

医疗专业人员和科学家是值得信赖的信息来源,经常促进疫苗接种.
被认为是专家在传播反疫苗内容中的作用仍然被低估了.

研究的目的:

系统地描述反疫苗在线社区中被认为是专家的流行程度和影响.
了解感知专业知识如何影响社交媒体上关于COVID-19疫苗的信息和错误信息的传播.

主要方法:

构建一个Twitter共同参与网络,使用来自7,720个帐户的420万条帖子 (2021年4月).
分析网络社区,用户角色 (被认为是专家与非专家) 以及信息源质量.
倾向性得分匹配,以评估与感知专业知识相关的影响力提升.

主要成果:

该网络分为两个主要社区:provaccine和antivaccine,错误信息集中在后者.
在反疫苗社区中,被认为是专家的英语用户占9.8%,以显著的速度共享低质量和学术来源.
被认为是专家的人占据了中心位置,并作为社区之间的桥梁,在疫苗和反疫苗组中获得了更多的喜欢和转发 (影响力提升).

结论:

被认为是专家在在线推广和反对疫苗叙述方面发挥着重要作用.
需要社交媒体平台,科学传播者和卫生组织进行干预,以减轻被认为是专家传播疫苗错误信息的影响.

关键词:

这是一种抗疫苗.错误的信息错误的信息公共卫生公共卫生.社交媒体社交媒体

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