在线图片加剧性别偏见
Douglas Guilbeault1, Solène Delecourt2, Tasker Hull3
1Haas School of Business, University of California, Berkeley, Berkeley, CA, USA. douglas.guilbeault@haas.berkeley.edu.
Nature
|February 14, 2024
概括
在线图像比文本显著加剧了性别偏见. 这种视觉转变扩大了刻板印象,
科学领域:
- 社会心理学
- 数字媒体研究
- 计算机科学
背景情况:
- 在线图像消费比文字消费增加.
- 视觉内容主导着社交媒体和新闻.
- 图像的处理速度比文本更快,
研究的目的:
- 调查网络图像的兴起如何影响性别偏见.
- 为了比较图像与文本中的性别偏见.
- 评估视觉搜索对性别刻板印象的心理影响.
主要方法:
- 分析了来自谷歌,维基百科和IMDb的超过100万张图片和数十亿个词,
- 在图像和文本数据中比较性别偏见.
- 一个基于图像和基于文本的职业搜索效果的全国代表性实验.
主要成果:
- 性别偏见在图像中比在文本中更为普遍,
- 网上女性的形象代表性明显低于文字,公众意见或人口普查数据.
- 搜索职业图像会比文字搜索更多地扩大性别偏见.
结论:
- 在线视觉交流加剧了性别偏见.
- 解决视觉性别偏见对于包容性互联网至关重要.
- 需要采取干预措施来缓解在线视觉内容中的刻板印象.
相关概念视频
Stereotypes, Prejudice, and Discrimination
90.2K
Humans are very diverse and although we share many similarities, we also have many differences. The social groups we belong to help form our identities (Tajfel, 1974). These differences may be difficult for some people to reconcile, which may lead to prejudice toward people who are different. Prejudice is a negative attitude and feeling toward an individual based solely on one’s membership in a particular social group (Allport, 1954; Brown, 2010). Prejudice is common against people who...
90.2K
Socioemotional Experience and Gender Development
30
Social-emotional experiences and cultural influences play significant roles in shaping gender development. During middle childhood, from ages 6 to 11, peer groups become dominant in reinforcing gender norms. Children in this age group often align with same-gender peer groups, which actively encourage behaviors that conform to traditional gender roles. For instance, boys may be discouraged from engaging in activities perceived as feminine, reinforcing culturally dictated norms about masculinity...
30
Bullying
8.4K
A modern form of aggression is bullying. As you learn in your study of child development, socializing and playing with other children is beneficial for children’s psychological development. However, as you may have experienced as a child, not all play behavior has positive outcomes. Some children are aggressive and want to play roughly. Other children are selfish and do not want to share toys. One form of negative social interactions among children that has become a national concern is...
8.4K
Stereotype Threat and Self-fulfilling Prophecies
37.6K
When we hold a stereotype about a person, we have expectations that he or she will fulfill that stereotype. A self-fulfilling prophecy is an expectation held by a person that alters his or her behavior in a way that tends to make it true. When we hold stereotypes about a person, we tend to treat the person according to our expectations. This treatment can influence the person to act according to our stereotypic expectations, thus confirming our stereotypic beliefs. Research by Rosenthal and...
37.6K
Confirmation Biases
5.5K
The confirmation bias is the tendency to focus on information that confirms our existing beliefs and ignore information that is inconsistent with our expectations. For example, if you think that your professor is not very nice, you notice all of the instances of rude behavior exhibited by the professor while ignoring the countless pleasant interactions he is involved in on a daily basis. Have you ever fallen prey to the confirmation bias, either as the source or target of such bias?
5.5K
Stereotype Content Model
14.7K
The Stereotype Content Model (SCM) was first proposed by Susan Fiske and her colleagues (Fiske, Cuddy, Glick & Xu, 2002; see also Fiske, 2012 and Fiske, 2017). The SCM specifies that when someone encounters a new group, they will stereotype them based on two metrics: warmth—or that group’s perceived intent, and how likely they are to provide help or inflict harm—and competence—or their ability to carry out that objective. Depending on the warmth-competence...
14.7K


