"你已经接种了疫苗了吗? 是的,我有免疫':一个风险订单理论分析名人COVID-19错误信息的分析
Kimberly Field-Springer1, Katie Striley2, John Byerly3
1Communication Department, Berry College, Mount Berry, GA, USA.
Journal of communication in healthcare
|February 29, 2024
概括
关于COVID-19疫苗的名人话语经常误解医疗术语,将个人选择与公共利益混为一谈,并利用政治意识形态传播错误信息,侵蚀公众对卫生专家的信任.
科学领域:
- 公共卫生传播 公共卫生传播
- 医学社会学 医学社会学
- 健康错误信息研究 研究 错误信息研究
背景情况:
- 2020年3月由世界卫生组织 (WHO) 宣布的COVID-19大流行突显了疫苗接种在控制全球卫生危机中的关键作用.
- 网上有影响力人物的错误信息和虚假信息的蔓延,严重削弱了公众对基本公共卫生干预措施的信任.
研究的目的:
- 分析围绕COVID-19医疗干预措施的名人话语,特别是与疫苗有关的信息.
- 了解在公共卫生危机期间,错误信息和虚假信息从非医疗影响者传播的机制.
主要方法:
- 采用了一个构造主义的基于理论的方法.
- 分析的重点是播客"亚伦·罗杰斯告诉帕特·麦卡菲他对疫苗情况的看法"的节目,该节目在YouTube上提供.
- 风险订单理论指导了信息传播的分析.
主要成果:
- 从分析关于COVID-19医疗干预的名人话语中,出现了三个关键主题:
- 非专家对复杂的医学术语的误解.
- 个人身体自主权与更广泛的社会利他主义的结合.
- 政治意识形态在促进健康错误信息方面的影响.
结论:
- 医疗保健从业者需要策略来有效地揭穿错误信息和虚假信息.
- 公共卫生专家关于自治和选择的缺乏透明度,可能会为伪科学的推广创造机会.
- 错误信息的传播削弱了公众对医学专业知识的信任,并混了对基于证据的医学实践的理解.
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