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分析消费者对食品安全的看法,运用与食品相关的生活方式方法
Iliriana Miftari1, Drini Imami, Sina Ahmadi Kaliji2
1Faculty of Agriculture and Veterinary, University of Prishtina, Kosovo.
Italian journal of food safety
|March 19, 2024
概括
在科索沃,消费者对食品安全的关注度很高,受过教育的女性特别关注健康风险. 有针对性的沟通可以提高消费者对食品安全的认识.
科学领域:
- 消费者行为分析 消费者行为分析
- 食品安全标准 食品安全标准
- 新兴经济体的新兴经济体
背景情况:
- 食品安全是一个重大的全球性问题,特别是在执法薄弱和私人投资有限的发展中国家.
- 机构能力和私营部门参与方面的差距阻碍了有效的食品安全标准.
- 消费者意识和生活方式对食品安全结果产生重大影响.
研究的目的:
- 分析科索沃新兴经济体的消费者行为和食品安全生活方式.
- 根据他们与食物相关的生活方式来确定消费者部分.
- 为改善食品安全意识战略提供见解.
主要方法:
- 使用了两阶段的细分方法,结合了因子分析和集群分析.
- 在科索沃调查消费者,以收集有关食品安全问题和生活方式的数据.
- 分析人口统计和行为数据以识别不同的消费者群体.
主要成果:
- 近三分之二的受访消费者对食品安全表示严重担忧.
- 高度受过教育的女性消费者表现出对健康风险,食品安全信息和相关疾病的高度认识.
- 根据与食品有关的生活方式细分,确定了不同的消费者群体.
结论:
- 在科索沃等新兴经济体中,消费者对食品安全的担忧是相当大的.
- 有针对性的沟通策略对于有效促进食品安全意识至关重要.
- 政策制定者和农业行业可以利用这些见解来改善消费者教育和参与.
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