在Twitter/X上对电子烟相关的社交媒体影响者的社交网络分析:观察性研究
Runtao Zhou1, Zidian Xie2, Qihang Tang1
1Goergen Institute for Data Science, University of Rochester, Rochester, NY, United States.
JMIR formative research
|April 1, 2024
概括
社交网络分析显示,电子烟影响者的追随者,同时也在使用电子烟,拥有更紧密的网络社区. 这种理解可以为未来针对电子烟使用的反vaping运动提供信息.
科学领域:
- 社交网络分析 社交网络分析
- 公共卫生 公共卫生
- 数字通信数字通信
背景情况:
- 电子烟的使用 (vaping) 正在增加,特别是在年轻人中.
- 电子烟与呼吸道,心血管和认知健康问题有关.
研究的目的:
- 在Twitter上分析电子烟影响者的社交网络 (X).
- 了解影响者及其追随者在电子烟讨论中的联系.
主要方法:
- 从2021年5月到2022年6月收集了3,617,766条与电子烟有关的推文.
- 确定了33个电子烟影响者,并分析了他们的追随者网络.
- 在发布关于vaping的粉丝和不发布的粉丝之间比较了网络措施.
主要成果:
- 有影响力的推特集中在反对政策,戒烟和产品推广上.
- 同时使用电子烟的追随者拥有明显更多的连接网络 (更高的聚类系数,中心性和追随者数量).
- 专注于vaping的追随者更频繁地讨论产品推广和减少危害.
结论:
- 积极参与电子烟的追随者围绕电子烟影响者形成了更具凝聚力的在线网络.
- 研究结果表明,在这些网络中,有针对性的干预措施可用于针对电子烟的公共卫生运动.
关键词:
他们的推特是Twitter.气溶喷雾剂是一种气溶.这是一种抗吸毒药.活动活动活动.消费者 消费者 消费者 消费者 消费者电子烟是一种电子烟.电子烟是一种电子烟.有影响力的影响者.有影响力的影响者.观察性研究是一种观察性研究.社交媒体 社交媒体社交网络 社交网络社交网络分析分析电子烟 (vape) 是一种电子烟.电子烟 (vaping) 是一种电子烟.更多相关视频
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