谷歌地图的COVID-19层作为流行病生活界面
1Department of Communication, Tel Aviv University, Israel.
概括
谷歌地图的COVID-19层强加了确定性,并促进了数据的商品化. 设计建议建议社区实践和个性化为未来的公共卫生信息层.
科学领域:
- 数字健康数字健康
- 人与计算机的交互
- 地理信息系统 地理信息系统
背景情况:
- 谷歌地图在2020年9月推出了一个COVID-19层.
- 这项功能可用了两年,影响了公共卫生信息的传播.
- 该层在公共卫生需求和谷歌的企业目标的背景下运作.
研究的目的:
- 通过谷歌地图的COVID-19层来批评大流行病的调解.
- 分析界面设计及其对用户行为和信息感知的影响.
- 为数字平台上的未来公共卫生信息层提出设计建议.
主要方法:
- 分析来自谷歌的促销企业博客帖子.
- 谷歌地图COVID-19层的界面分析.
- 批评层的设计选择及其对用户的影响.
主要成果:
- 界面设计选择给人带来了虚假的确定感,减少了用户必要的犹.
- 该层促进了数据的商品化,无论其与公共卫生相关性如何.
- 流行病特定的信息被呈现为特殊的,而不是整合到现有的地图功能中.
结论:
- COVID-19层的设计对公共卫生沟通产生了意想不到的后果.
- 未来的公共卫生层应该优先考虑自下而上的社区实践和用户个性化.
- 接口中增加的摩擦可能会促进对健康信息的更关键的参与.
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