对于成年人酸性而言,明显的感官快乐功能
Sara Spinelli1,2,3, Helene Hopfer2,3, Victor Moulinier2,3
1Department of Agriculture, Food, Environment and Forestry (DAGRI), University of Florence, Italy.
概括
成年人对酸味的反应各不相同,这挑战了普遍厌恶的假设. 对酸性刺激的享乐反应的个体差异表明存在不同的消费者细分市场.
科学领域:
- 感官科学 感官科学
- 消费者行为 消费者行为
- 食品心理学 食品心理学
背景情况:
- 对甜味的快乐反应显示出明显的模式,但对成年人酸味的数据有限.
- 酸性通常被认为是成年人的厌恶,随着酸度的增加,喜欢度会下降.
- 以前的研究表明,一些孩子可能更喜欢度较高的酸味.
研究的目的:
- 调查成年人群中对酸味的快乐反应.
- 为了测试这种假设,酸味对成年人来说是普遍的厌恶.
- 为了确定成年人是否存在明显的喜欢酸性刺激的模式.
主要方法:
- 美国和意大利的成年人参与了便利样本.
- 展示了具有不同酸度的实验性饮料.
- 参与者评价了酸性刺激的强度和喜好.
主要成果:
- 在两个队伍中都发现了三种不同的快乐反应模式对酸味的反应.
- 观察到一个强烈的负面群体 (喜欢随着酸度下降),一个中间群体和一个强烈的积极群体 (喜欢随着酸度增加).
- 这些反应模式的比例在美国和意大利的参与者中是相似的,在强烈负面组中约为63-70%,在强烈积极组中为11-12%.
结论:
- 成年人对酸性刺激表现出多样化的享乐反应,而不是统一的厌恶.
- 个人对酸味感知和喜欢的差异是显著的.
- 了解这些不同的消费者群体对于食品产品的开发和营销至关重要,超越了群体平均水平.
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