社会信号可以比视觉特征更好地预测当代艺术品的价格,特别是在新兴市场
Kangsan Lee1, Jaehyuk Park2, Sam Goree3
1Division of Social Science, New York University Abu Dhabi, Abu Dhabi, UAE. ks.lee@nyu.edu.
Scientific reports
|May 21, 2024
概括
社会信号显著预测艺术品的价格,优于视觉特征. 这在新兴市场尤其如此,在新兴市场,购买艺术家优先于艺术品本身.
科学领域:
- 艺术市场经济学艺术市场经济学
- 行为经济学是一种行为经济学.
- 文化经济学 文化经济学
背景情况:
- 当代艺术的估值仍然很复杂,受到内在艺术品质和外部市场因素的影响.
- 了解艺术品价格的驱动因素对于艺术家,收藏家和市场分析师来说至关重要.
研究的目的:
- 研究社会和视觉特征对全球艺术拍卖中的艺术品价格的相对影响.
- 确定社会信号在预测艺术品估值方面的作用,特别是在新兴市场.
主要方法:
- 利用了一套关于当代艺术拍卖的新而全面的数据集.
- 采用计量经济学模型来分析社会和视觉特征对艺术品价格的影响.
主要成果:
- 发现社会信号对艺术品价格具有很高的预测能力,接近专家准确度.
- 视觉特征在价格确定中起到了相对较小的作用.
- 社会信号的预测能力在新兴市场更为明显.
结论:
- 艺术品的价值主要是由社会因素决定的,特别是在新兴经济体.
- 新兴市场更倾向于投资艺术家的声誉而不是艺术品本身.
- 人机模型可以在波动的艺术市场中提高专家的表现.
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