制造工会和护士的框架
1Athabasca University, Canada.
概括
本研究探讨了阿尔伯塔联合护士协会如何利用社交媒体将护士视为不同的人和倡导者. 这种沟通策略涉及历史护理叙述和劳动关系框架.
科学领域:
- 劳动关系是劳动关系.
- 组织沟通 组织沟通
- 职业社会学的社会学
背景情况:
- 工会密度的下降需要工会组织创新的沟通策略.
- 社交媒体是工会与公众之间的主要交互点.
- 了解工会框架对于组织代表性和成员参与至关重要.
研究的目的:
- 分析阿尔伯塔联合护士 (UNA) 在日常社交媒体沟通中使用的集体行动框架.
- 调查UNA如何利用"护士作为不同"和"护士作为倡导者"的框架.
- 探索UNA的框架策略,工业关系框架和历史护理叙述之间的相互作用.
主要方法:
- 案例研究方法专注于阿尔伯塔联合护士.
- 分析通过社交媒体传播的日常沟通材料.
- 检查集体诉讼框架,特别是"护士作为不同的"和"护士作为律师".
主要成果:
- 阿尔伯塔省联合护士协会在他们的社交媒体内容中积极使用"护士作为独特"和"护士作为倡导者"的框架.
- 这些框架策略与现有的劳动关系结构进行接触,有时甚至挑战它们.
- 框架还与传统的护士叙述互动,因为护士本质上是关心和自我牺牲的.
结论:
- 联合国护士协会的框架努力塑造了对护士和工会的看法,借鉴并推翻了既定的规范.
- 虽然这些框架有可能加强共同的理解,但也可能对有效的成员代表性产生局限性.
- 该研究强调了社交媒体在当代工会沟通中的战略性使用,特别是在低密度环境中.
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