一个发展中国家的取消文化:对一个公正的世界信仰 在Z世代中进行行为分析
Cheselle Jan L Roldan1, Ardvin Kester S Ong2, Dhonn Q Tomas3
1School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines; School of Graduate Studies, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines.
Acta psychologica
|June 28, 2024
概括
这一代人,就是Z世代.
科学领域:
- 社会科学 社会科学 社会科学
- 数字通信数字通信
- 行为心理学 行为心理学
背景情况:
- 取消文化是一种广泛的网络实践,用于社会问责制.
- 之前的研究缺乏对Z世代与取消文化接触的关注.
- Z世代是高度数字化连接和社会意识的.
研究的目的:
- 调查影响Z世代意图和参与取消文化的因素.
- 应用一个综合框架的信念在一个公正的世界 (BJW) 和规划行为的理论 (TPB).
主要方法:
- 在677名Z世代受访者中进行了调查.
- 结构方程建模 (SEM) 来分析信念和行为维度.
- 结合BJW和TPB的综合框架.
主要成果:
- 态度,主观规范和感知到的行为控制显著推动Z世代的取消文化参与.
- 相信一个公正的世界 (BJW) 对实际行为没有影响,对意图有相反的影响.
- 不订阅/不关注 (97%) 和阻止/沉默 (94.68%) 是主要的取消方法.
- 脸书,Instagram和YouTube是菲律宾Z世代的主要平台.
结论:
- 社会和行为因素是Z世代取消文化参与的关键预测因素.
- BJW不是Z世代取消文化行动的重要驱动因素.
- 调查结果为企业和政策制定者提供了洞察力,以减轻取消文化的影响.
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