将响应式调查设计应用于小规模调查:校园性行为不当调查
William G Axinn1, James Wagner1, Mick Couper1
1Survey Research Center, Institute for Social Research, University of Michigan, P.O. Box 1248, Ann Arbor, MI 48106.
概括
响应式调查设计,使用输入数据进行调整,在学生对性行为不端的调查中,比更高的激励措施更有效. 这种方法提高了敏感话题的响应率和参与者特征.
科学领域:
- 社会学 社会学 社会学
- 调查方法 调查方法
- 社会科学研究 社会科学研究
背景情况:
- 响应式调查设计 (RSD) 优化了调查效率和数据质量,通过根据输入数据调整基于现场工作的策略.
- 虽然RSD起源于大型国家调查,但其应用于较小规模的社会学研究正在获得引力.
- 社会学家经常对敏感话题进行较小的调查,其中非响应偏见是一个重大问题.
研究的目的:
- 在小型社会学调查中展示响应式调查设计的应用和有效性.
- 调查个人激励级别对减轻非响应偏差的影响,而不是两阶段响应式设计.
- 评估响应式设计中接触模式的变化如何影响响应率和响应者特征.
主要方法:
- 对学生进行了一项基于列表的样本调查,调查性行为不端的情况.
- 实施了两阶段的响应式调查设计,涉及初始联系和随后的定制提醒.
- 联系方式多样化,包括电话和面对面的提醒,作为响应战略的一部分.
- 操纵了个别激励水平,以比较它们的有效性与响应式设计.
主要成果:
- 两阶段的响应式设计,包括电话和面对面的提醒,显著提高了响应率和受访者的特点.
- 这种响应式设计方法在响应率和受访者个人资料上产生了更大的影响,而不是增加个人激励水平.
- 该研究成功地适应了RSD原则,用于对敏感主题进行小规模调查,并产生了可操作的见解.
结论:
- 响应式调查设计,特别是具有适应性联系方式,如电话和面对面的跟进,是减少小规模调查中不响应偏差的强大工具.
- 对于敏感主题和特殊人群,一个实施良好的响应式设计可以比简单地增加货币激励措施更有效和高效.
- 社会学家可以利用这些响应式调查设计技术来提高他们的研究结果的质量和代表性.
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