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不要放弃:为什么一些干预方案鼓励低于最佳的行为
Doron Cohen1, Yael Shavit2, Kinneret Teodorescu2
1Department of Psychology, University of Basel, Missionsstrasse 62a, 4055, Basel, Switzerland. doronco30@gmail.com.
Psychonomic bulletin & review
|July 23, 2024
概括
个人往往选择立即的奖励而不是长期的利益. 奖励探索"尝试"选项,而不是仅仅惩罚"放弃"行为,有效地促进更好的长期选择.
科学领域:
- 行为经济学是一种行为经济学.
- 决策科学 决策科学 决策科学
- 社会心理学 社会心理学
背景情况:
- 社会挑战往往源于人们偏爱即时的满足而不是长期的利益.
- 个人经常选择非最佳行为 ("放弃"选项),尽管从更苛刻的替代方案 ("尝试"选项) 获得更优的长期结果.
研究的目的:
- 检查奖励和惩罚相结合的激励计划,以阻止反作用的行为.
- 调查促进对持续行为变化"尝试"选项的探索的影响.
主要方法:
- 利用"放弃"与"尝试"困境的简化抽象.
- 评估了四种不同的激励策略,包括奖励,惩罚和指导.
主要成果:
- 在干预之前观察到选择"放弃"选项的高趋势.
- "尝试"选项的奖励探索直接增加了探索和最佳选择.
- 惩罚"放弃"和低于最佳的"尝试"选择产生了类似的结果;惩罚比奖励更有效.
- 指导策略的效果不那么好,常常用一种低于最佳的行为代替另一种行为.
结论:
- 专注于改变行为而不促进探索的干预措施可能具有有限的长期影响.
- 奖励探索有益的行为是培养持续承诺的关键策略.
- 惩罚在激励行为改变方面可能比奖励更有效,尽管以探索为重点的奖励为最佳选择提供了直接的途径.
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