根据旅游轨迹值评估风景景点的吸引力
Qiuhua Huang1, Linyuan Xia2, Qianxia Li2
1Department of Geography Information Science, School of Geography and Tourism, Huizhou University, Huizhou 516007, China.
Entropy (Basel, Switzerland)
|July 26, 2024
概括
本研究引入了一种新的方法,利用信息来从轨迹数据中评估风景景点的吸引力和旅游体验. 它揭示了近距离如何影响景点之间的合作,并强调了个性化的旅行选择.
科学领域:
- 地理信息科学 地理信息科学
- 旅游管理 旅游管理
- 数据挖掘 数据挖掘
背景情况:
- 移动定位技术可以方便地获取旅游轨迹数据.
- 分析这些数据可以了解风景景点的吸引力和旅游者的行为.
- 了解旅游者偏好对于有效的目的地管理至关重要.
研究的目的:
- 用信息来评估风景景点的吸引力和旅游体验.
- 分析基于近距离和类型的风景点之间的关系.
- 了解影响旅游目的地选择的因素,而不仅仅是受欢迎程度.
主要方法:
- 利用规范化的信息来量化吸引力和体验.
- 用游客和风景点作为变量计算的概率值.
- 分析了风景点之间的空间关系 (距离<8公里),以确定合作.
主要成果:
- 信息有效地区分了风景景点的吸引力水平 (文化遗产,自然景观,休).
- 具有更高A级和方便交通的风景景点具有更大的吸引力.
- 靠近 (<8公里) 促进了类似的风景点之间的合作关系.
- 旅游选择受个人兴趣和自由旅行机会的影响,而不仅仅是拥挤.
结论:
- 信息为评估旅游相关数据提供了一个强大的指标.
- 空间接近是制定合作旅游战略的关键因素.
- 个性化的旅游者偏好极大地影响了目的地选择,强调了利基利益而不是大众吸引力.
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