慢性挑战:世界卫生组织对慢性疾病的描绘
Alexander Medcalf1, Karl Atkin2
1History, University of York, York, UK alexander.medcalf@york.ac.uk.
Medical humanities
|August 8, 2024
概括
这项研究探讨了世界卫生组织 (WHO) 在20世纪对癌症和糖尿病等慢性疾病的视觉表现. 它探讨了这些图像对公众认知和健康意识的影响.
科学领域:
- 医学史 医学史 医学史
- 公共卫生传播 公共卫生传播
- 视觉文化研究 视觉文化研究
背景情况:
- 慢性疾病是全球主要的死亡原因,需要国际努力预防和控制.
- 尽管有大量的努力,慢性疾病面临着"形象问题",人们担心当前的术语未能充分表达其严重程度.
- 大众媒体提供了向公众提供健康信息的机会,但慢性疾病的代表性仍然是一个有争议的问题.
研究的目的:
- 调查世界卫生组织 (WHO) 在20世纪下半叶关于慢性病的视觉叙述.
- 分析用于概念化,摄影和宣传慢性疾病的方法,并确定谁控制了它们的表现.
- 探索与慢性疾病相关的各种叙述,包括科学进步,个人/社区行动和乌托邦/反乌托邦愿景.
主要方法:
- 世界卫生组织使用的视觉材料和传播策略的历史分析.
- 检查生产背景和挑战,以视觉表现慢性疾病.
- 专注于关键的慢性疾病,如癌症,糖尿病和心血管疾病.
主要成果:
- 世卫组织为慢性疾病开发了独特的视觉叙述,突出科学进展,个人和社区健康行动,并对比乌托邦和反乌托邦的观点.
- 创建和宣传这些图像的过程涉及克服重要的代表性挑战.
- 对慢性疾病的表现的控制是塑造其公众形象的关键因素.
结论:
- 视觉叙事显著影响了公众意识和围绕慢性疾病的词汇.
- 了解慢性疾病的历史视觉表现对于解决情绪反应,道德判断和在"风险社会"中导航等问题至关重要.
- 媒体对疾病的社会形象的有意和无意的影响需要继续考虑.
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