优化大规模的干预传播:对多部门合作组织经验的定性研究
Samuel Cassar1, Jo Salmon1, Anna Timperio1
1Deakin University, Geelong, Institute for Physical Activity and Nutrition, School of Exercise and Nutrition Sciences, Burwood, VIC, Australia.
Translational behavioral medicine
|August 31, 2024
概括
研究与实践的合作伙伴关系有效地传播学校健康计划,如TransformUs. 了解合作伙伴的经验和组织因素是成功大规模采用基于证据的干预措施的关键.
科学领域:
- 公共卫生干预 公共卫生干预
- 在学校促进健康.
- 研究与实践伙伴关系研究与实践伙伴关系
背景情况:
- 扩大基于证据的计划需要有效的传播和采用.
- 研究与实践伙伴关系 (RPP) 可以促进计划的合法性和组织的采用.
- 在传播过程中,在RPP中利用合作伙伴的贡献尚未得到充分理解.
研究的目的:
- 调查合作伙伴组织在传播TransformUs计划方面的经验.
- 从合作伙伴的角度确定影响学校意识和采用TransformUs的因素.
- 在节目传播中为优化RPP的策略提供信息.
主要方法:
- 使用半结构面试对15个合作组织的代表进行定性研究.
- 采访指南由RE-AIM框架提供信息.
- 对转录的采访数据进行主题分析.
主要成果:
- 确定了四个主要主题:组织障碍/促进者,实施支持,研究经验和传播策略.
- 合作伙伴利用了多种传播道;计划目标对齐促进了采用.
- 合作伙伴为未来的合作和传播活动提供了具体建议.
结论:
- 研究人员应该预见并解决RPP合作伙伴面临的组织障碍.
- 积极的沟通和反循环增强了研究实践经验.
- 根据合作伙伴的意见,制定量身定制的传播策略,对于成功的计划扩展至关重要.
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