一个简短的亲多元化社会营销干预措施改善了边缘化群体学生的成绩和福祉
Mitchell R Campbell1, Kevin R Kennedy2, Andrea L Miller3
1Carleton College, Northfield, MN, USA.
Personality & social psychology bulletin
|October 6, 2024
概括
在一项大型大学研究中,社交营销"包容性页面"改善了代表性不足的学生的学术成果,并增强了所有边缘化群体的归属感.
科学领域:
- 社会心理学 社会心理学
- 教育心理学教育心理学
- 集团间关系 集团间关系
背景情况:
- 在高等教育中改善群体间关系和包容性仍然是一个挑战,关于长期的现实世界的有效性有不同的证据.
- 现有的干预措施往往缺乏可扩展的,针对不同学生群体的有针对性的战略.
研究的目的:
- 评估基于社交营销的干预措施对学业成绩和幸福感的长期影响.
- 评估"包容性页面"融入大学课程课程的有效性.
主要方法:
- 一项大型随机对照试验,涉及1799名大学生.
- 干预组获得了一个"包容性页面",其中包含支持多样性的信息 (社会规范,个人利益,行为建议).
- 测量结果包括课程成绩,大学GPA (长期),以及对归属感,情感和身体健康 (短期) 的调查.
主要成果:
- 来自代表性不足的种族群体的学生在干预后表现出更好的课程成绩和GPA.
- 来自边缘化群体的所有学生都报告了增强的归属感.
- 在边缘化学生群体中观察到情绪和身体健康的改善.
结论:
- 通过"包容性页面"提供的有针对性的社交营销方法,可以为代表性不足的学生带来显著的长期学术效益.
- 该干预措施有效地增强了各种边缘化的学生群体的归属感和健康结果.
- 该战略展示了一种实用和有效的方法,以促进大学环境中的包容性.
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