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分析参与度:对Facebook上的牙发育相关讨论和趋势的研究
Hadeel Alhumaidan1, Sanaa N Al-Haj Ali1
1Department of Orthodontics and Pediatric Dentistry, College of Dentistry, Qassim University, Buraydah, SAU.
Cureus
|October 11, 2024
概括
护理人员在Facebook上寻求牙建议,但错误信息是常见的. 儿童健康组织必须提供准确的社交媒体内容来解决这个问题.
科学领域:
- 儿科健康 儿科健康
- 社交媒体分析 社交媒体分析
- 卫生沟通健康沟通
背景情况:
- 护理人员经常使用Facebook等社交媒体平台获取儿童健康信息.
- 在社交媒体上缺乏专业的节制,这有助于健康错误信息的传播.
- 对Facebook上的用户参与度与初级内容的研究至关重要.
研究的目的:
- 为了分析公众对Facebook上与牙相关的内容的参与,超过一年.
- 引导儿童健康组织制定准确的社交媒体策略.
- 识别在网上关于牙发育的讨论中存在错误信息的模式.
主要方法:
- 进行了一年的英语Facebook帖子的分析,这些帖子与"牙"有关.
- 内容来源于公共页面和群组,不包括无关或私人帖子.
- 统计测试 (Chi-square,Kruskal-Wallis) 评估了内容类型和参与度的变化.
主要成果:
- 互动内容占主导地位 (58%),其次是各种 (30.6%) 和教育 (11.4%) 的帖子.
- 关于牙发育的补救措施,观察到大量的用户混乱和普遍的错误信息.
- 总体而言,对牙发育内容的参与度很低 (1.09%),各个来源的内容策略各不相同.
结论:
- 在Facebook上关于牙发育的讨论很活跃,但往往缺乏基于证据的信息.
- 低参与率凸显了在线传播准确的健康建议所面临的挑战.
- 儿童健康组织需要在社交媒体上积极提供科学合理的信息.
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