数字技术在企业国际化中的应用:决策权的集中和国际化经验的共同调节效应
Chunhao Li1,2, Jiaqi Yin3, Shengxiao Li1
1Business School, Shaoxing University, Shaoxing, China.
PloS one
|October 17, 2024
概括
数字技术增强了企业国际化的广度和深度. 集中决策阻碍了这一点,而国际化经验则有助于这一点,为全球商业战略提供了洞察力.
科学领域:
- 商业和管理的管理.
- 信息系统信息系统信息系统
背景情况:
- 企业的国际化对于竞争力至关重要.
- 现有的研究缺乏国际化的广度和深度之间的区别.
- 数字技术对国际化的影响需要进一步说明.
研究的目的:
- 调查数字技术对企业国际化的影响.
- 分析决策权和国际化经验的调节效应.
- 构建和经验测试一个理论模型.
主要方法:
- 来自中国江省203家制造业企业的调查数据.
- 基于现有文献的理论模型的开发.
- 多重线性回归分析以评估关系.
主要成果:
- 数字技术的利用对国际化的广度和深度都产生了积极的影响.
- 集中决策权消极地缓和了数字技术与国际化的关系.
- 国际化经验正面地调节了这种关系.
结论:
- 数字技术是扩大和深化国际化的关键驱动力.
- 了解像决策权和经验这样的调节因素对于有效的国际化战略至关重要.
- 本研究提供了提高企业全球影响力的理论见解.
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