电子烟广告是否与年轻人使用电子烟有关? 来自波兰的新调查证据
Beata Świątkowska1, Radosław Zajdel2, Łukasz Balwicki3
1Department of Hygiene and Epidemiology, Medical University of Łódź, Łódź, Poland.
Frontiers in public health
|October 22, 2024
概括
接触电子烟广告显著增加了青少年使用电子烟的可能性. 关键的暴露点包括互联网和俱乐部和酒吧等场所,需要采取紧急的全球行动.
科学领域:
- 公共卫生 公共卫生
- 青少年健康 青少年健康
- 控制烟草的控制方式
背景情况:
- 青少年经常接触到电子烟广告.
- 了解这种暴露对使用的影响对于公共卫生干预至关重要.
研究的目的:
- 检查电子烟广告曝光与青少年使用电子烟之间的关联.
- 确定与青少年电子烟消费相关的特定广告道.
主要方法:
- 使用PolNicoYouth全国调查数据进行的横截面研究 (N=7,498名15-18岁的青少年).
- 通过有关烟草使用的详细调查问卷收集的数据.
- 对人口统计和行为因素进行调整后的物流回归分析.
主要成果:
- 56%的青少年表示注意到电子烟广告.
- 接触广告与使用电子烟有显著的关联 (OR=1.29).
- 俱乐部/酒吧/迪斯科里的广告与当前使用 (OR=1.58) 以及互联网曝光与曾经使用 (OR=1.22) 有关.
结论:
- 尽管有限制,但大多数青少年都会遇到电子烟广告,这凸显了需要采取更强有力的全球措施的必要性.
- 互联网和场地广告是关键的曝光途径.
- 针对这些特定的广告道是抑制青少年使用电子烟的关键.
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