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评估游戏 (Inner Dragon) 对用户参与度的影响,在一款用于戒烟的领先智能手机应用程序中:随机对照试验
Justin S White1,2,3, Séverine Toussaert4, Bethany R Raiff5
1Department of Health Law, Policy and Management, Boston University School of Public Health, Boston, MA, United States.
将游戏模块添加到戒烟应用程序中,提高了用户的参与度和坚持. 虽然游戏并没有显著增加戒断率,但它显示了增强数字健康干预的潜力.
科学领域:
- 数字健康干预措施 数字健康干预措施
- 行为科学 行为科学
- 移动健康 (mHealth) 服务提供商
背景情况:
- 智能手机应用程序提供可访问,低成本的戒烟支持.
- 对于这些数字工具来说,低用户参与度和保留率仍然是重大挑战.
研究的目的:
- 评估将"内龙"游戏模块集成到"无烟"应用程序中的影响.
- 评估游戏对用户参与和程序坚持的影响.
主要方法:
- 一项随机对照试验与500名成年吸烟者进行了8周.
- 参与者被分配给接受"无烟"应用程序,有或没有"内龙"游戏.
- 主要结局包括应用程序的会话,持续时间,使用日和程序的坚持.
主要成果:
- "内在龙"组显示了显著更高的应用程序会话,每次会话的分钟,以及有会话的日子.
- 在使用游戏模块的小组中,程序的坚持明显更大.
- 没有观察到7天或30天点患病率禁欲的显著差异,但在游戏组中,平均一天重复戒烟的患病率更高.
结论:
- "内在龙"游戏有效地提高了用户参与度和在戒烟应用程序中的程序坚持.
- 可能需要进一步改进游戏设计,以影响禁欲率.
- 游戏化是一种可行的策略,可以促进数字戒烟干预措施的参与.
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