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食品标签的知识,感知和实际理解:孟加拉消费者之间的横截面研究
Md Nazrul Islam1, Nitai Roy2, Felix Kwashie Madilo3
1Department of Post-Harvest Technology and Marketing, Faculty of Nutrition and Food Science Patuakhali Science and Technology University Dumki Patuakhali Bangladesh.
Food science & nutrition
|October 31, 2024
概括
消费者非常重视食品标签,尤其是使用期限和营养信息. 然而,对营养信息的实际理解仍然有限,这凸显了需要改进消费者教育计划的需要.
科学领域:
- 食品科学与技术 食品科学与技术
- 消费者行为研究 消费者行为研究
- 公共卫生 营养 公共卫生 营养
背景情况:
- 消费者对食品标签的理解对于明智的购买决策至关重要.
- 有效的食品标签影响公共健康和饮食选择.
- 评估消费者对食品标签的知识和看法对于改善沟通至关重要.
研究的目的:
- 评估孟加拉国消费者对食品标签的知识,感知和实际理解.
- 确定影响食品标签的实际理解的人口因素.
- 为提高食品标签清晰度和消费者教育提供建议.
主要方法:
- 对孟加拉国1238名受访者进行了验证,结构化的问卷调查.
- 数据采集使用非随机便利抽样方法.
- 进行了线性回归分析,以将人口统计学属性与标签理解相关联.
主要成果:
- 大多数消费者 (52.5%) 阅读新产品的食品标签,优先考虑日期和营养信息.
- 超过一半的参与者对标签上的营养成分的实际理解有限.
- 在特定地区的年轻,受过教育的人,具有营养知识,表现出更好的实际理解.
结论:
- 更清晰的食品标签信息,特别是关于营养价值的信息,是必不可少的.
- 需要有针对性的教育计划来提高消费者对食品标签的理解.
- 应该把重点放在老年人群和更广泛的教育宣传上,以提高食品标签素养.
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