社交机器人破坏了活动家的情绪,但没有削弱参与度.
Linda Li1,2, Orsolya Vásárhelyi3,4,5, Balázs Vedres5,6
1Department of Methodology, London School of Economics and Political Science, Columbia House, Aldwych, London, UK. l.li88@lse.ac.uk.
Scientific reports
|November 6, 2024
概括
社交机器人显著影响在线讨论,特别是在气候抗议期间. 遇到这些机器人会对人类情绪产生负面影响,尤其是在那些支持气候行动主义的人群中.
科学领域:
- 社交媒体分析
- 计算社会科学 计算社会科学
- 关于气候变化的沟通.
背景情况:
- 社交机器人在社交媒体上普遍存在,影响公共话语.
- 了解机器人-人类交互动态对于在线通信完整性至关重要.
- 2019年灭绝叛乱抗议活动为机器人活动提供了相关的案例研究.
研究的目的:
- 分析社交机器人参与在气候变化抗议期间对人类行为的影响.
- 评估机器人遭遇对用户情绪和沟通模式的因果关系.
- 区分各种机器人类型的影响,包括政治天文旅行机器人.
主要方法:
- 对与机器人互动的用户和匹配的控制用户之间的通信历史进行比较分析.
- 在机器人遭遇后,对用户帖子的情绪分析.
- 检查用户参与气候活动的参与程度.
主要成果:
- 机器人遇到的人对人类行为的影响要大于在积极讨论期间反过来.
- 观察到,机器人遭遇对后续用户情绪产生了持续的负面影响.
- 对于那些对气候行动主义持有利或中立立场的用户来说,负面情绪的影响更为明显.
- 政治上的astroturfing机器人增加了人类的交流,而其他机器人则减少了它.
- 机器人遭遇并没有改变活动家对气候活动的参与程度.
结论:
- 社交机器人对在线话语的累积影响是深刻的,尽管个人影响很小.
- 监测社交机器人的影响力是必不可少的,因为在区分机器人和人类方面,技术的复杂性越来越高.
- 机器人活动可以显著塑造公众论和话语,特别是在气候变化等敏感话题上.
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