在一个勃发展的社交媒体平台上评估与HPV疫苗接种相关的内容:TikTok的质量不足
Matthew E Lin1, Oluwatobiloba Ayo-Ajibola2, Carlos X Castellanos1
1Department of Head and Neck Surgery David Geffen School of Medicine at University of California Los Angeles Los Angeles California USA.
OTO open
|December 16, 2024
概括
在TikTok上的人类乳头瘤病毒 (HPV) 疫苗接种内容质量不佳,即使是由医生创建的. 提高视频质量和增加耳鼻喉科医生的参与对于提高HPV意识和疫苗接种率至关重要.
科学领域:
- 公共卫生 公共卫生
- 社交媒体分析 社交媒体分析
- 疫苗学 疫苗学 疫苗学
背景情况:
- TikTok在青少年中是一个受欢迎的平台,使其关于人类乳头瘤病毒 (HPV) 疫苗接种的内容对公共卫生至关重要.
- 在TikTok上评估HPV疫苗接种信息的质量和特征对于了解其对青少年健康行为的影响至关重要.
研究的目的:
- 在TikTok上评估HPV疫苗接种相关内容的质量.
- 为了比较视频的内容和质量,医生参与和不参与.
主要方法:
- 通过使用与HPV疫苗接种和Gardasil相关的搜索术语,对131个TikTok视频进行了横截面分析.
- 视频质量使用DISCERN尺度进行评估,内容分析以教育重点,宣传和传达的特定信息.
- 使用统计测试 (t-test,Fischer的精确测试) 来比较医生参与和不参与的视频.
主要成果:
- 视频经常包括医生 (48.09%) 和专注于教育 (54.96%),但很少出现耳鼻喉科医生 (3.17%).
- 虽然大多数视频都提到预防宫癌 (67.94%),但较少的视频讨论了预防头癌 (26.72%) 或更新的资格标准 (26.72%).
- 涉及医生的视频更具有教育意义,但总体DISCERN分数较低,类似于非医生内容.
结论:
- 无论医生是否参与,TikTok上的HPV疫苗接种内容质量都很低.
- 提高内容质量和增加耳鼻喉科医生等专家的参与,可以提高HPV意识和疫苗接种率.
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