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多元文化经验对美国人对新食品的态度的影响
Yang Hu1, Xumin Zhang2, Yingkai Fang3
1College of Economics and Management Department, Nanjing Agricultural University, Nanjing, 210095, China.
Appetite
|December 18, 2024
概括
多元文化体验,包括旅行和对文化差异的敏感性,显著影响消费者对新食品的开放性. 对于食品行业和政策制定者来说,了解这些因素是关键.
科学领域:
- 消费者行为 消费者行为
- 食品科学 食品科学 食品科学
- 社会学 社会学 社会学
背景情况:
- 全球旅行和移民的增加正在使美国人口多样化.
- 越来越多的种族和种族多样性使消费者接触到全球美食和文化.
- 关于多元文化体验对饮食态度的影响存在研究差距.
研究的目的:
- 评估社会文化因素对消费者对新食品态度的影响.
- 评估旅行,逗留和多元文化敏感性的影响.
- 了解这些因素如何影响美国对新型食品的开放性.
主要方法:
- 研究社会文化因素对消费者态度的影响.
- 检查了多元文化体验和食物接受之间的关系.
- 分析了感知到的文化差异对食物选择的影响.
主要成果:
- 社会文化因素显著影响消费者对新食品的态度.
- 多元文化体验与对新型食品的开放度有积极的相关性.
- 对文化差异的看法在接受食物方面发挥着至关重要的作用.
结论:
- 社会文化因素和多元文化敏感性对于塑造食物态度至关重要.
- 调查结果为食品行业和政策制定者提供了关于新食品市场战略的见解.
- 结果有助于零售和餐厅企业家准不同的消费市场.
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