意识和需求在评估性学习中的作用
Pieter Van Dessel1, Sean Hughes1, Marco Perugini2
1Department of Experimental-Clinical and Health Psychology, Ghent University.
Journal of personality and social psychology
|January 6, 2025
概括
了解人们如何形成态度是关键. 这项研究表明,对环境模式的认识对于评估性学习至关重要,它会影响我们如何发展对品牌的偏好.
科学领域:
- 社会心理学 社会心理学
- 消费者心理学 消费者心理学
- 认知科学 认知科学
背景情况:
- 人类的态度和偏好可以通过各种学习过程来塑造.
- 已建立的方法包括直接经验 (评估条件,接近回避,仅仅是暴露),关于模式的信息和说服性的信息传递.
研究的目的:
- 调查参与者对实验的信念 (规律性,影响和假设意识) 和他们的反应 (要求遵守,反应) 之间的关系.
- 通过不同的方法检查这些信念和反应如何影响对新鲜和已知的食品品牌的评估学习.
主要方法:
- 参与者经历了一个评估性学习阶段,涉及有说服力的信息,经历的规律性或关于规律性的口头信息.
- 用自我报告的评分,隐性关联测试 (IAT) 和行为意图来衡量评估.
主要成果:
- 对环境规律的认识对于大多数观察到的评估学习效应至关重要.
- 影响意识显著调节了自我报告的评估.
- 假设意识和反应率显示出最小的适度,而需求合规性主要与知名品牌有关.
结论:
- 正规性意识是有效的评估学习的基本先决条件.
- 参与者的信念和反应在态度形成中起着复杂的作用,根据学习方法和对象的熟悉性而产生不同的影响.
相关概念视频
Purposive Learning
86
E. C. Tolman emphasized the purposiveness of behavior — the idea that much of our behavior is goal-directed. For instance, employees who aim for a promotion work diligently to meet their targets. Tolman argued that when classical conditioning and operant conditioning occur, the organism acquires certain expectations. In classical conditioning, a child might fear a dog because they expect it to bite. In operant conditioning, a person might consistently work overtime because they expect a...
86
Cognitive Learning
90
Cognitive learning is based on purposive behavior, incidental learning, and insight learning.
E. C. Tolman's theory of purposive behavior emphasizes that much behavior is goal-directed. He argued that to understand behavior, we must look at the entire sequence of actions leading to a goal. For instance, high school students study hard, not just due to past reinforcement but also to achieve the goal of getting into a good college.
Tolman introduced the idea that behavior is influenced by...
E. C. Tolman's theory of purposive behavior emphasizes that much behavior is goal-directed. He argued that to understand behavior, we must look at the entire sequence of actions leading to a goal. For instance, high school students study hard, not just due to past reinforcement but also to achieve the goal of getting into a good college.
Tolman introduced the idea that behavior is influenced by...
90
Metacognition
113
Metacognition is a conscious process where individuals are aware of their cognitive and executive processes, such as planning before solving a problem or self-monitoring during reading. For instance, a writer may need help with composing a piece. The situation involves a writer who is working on a piece of writing, but while doing so, they realize that something is missing. They notice that their characters lack depth or details. This realization occurs because the writer is reflecting on their...
113
Self-Evaluation: Self-Enhancement and Self-Verification
5.1K
Social psychologists have documented that feeling good about ourselves and maintaining positive self-esteem is a powerful motivator of human behavior (Tavris & Aronson, 2008). In the United States, members of the predominant culture typically think very highly of themselves and view themselves as good people who are above average on many desirable traits (Ehrlinger, Gilovich, & Ross, 2005). Often, our behavior, attitudes, and beliefs are affected when we experience a threat to our...
5.1K
Nursing Process for Patient and Caregiver Teaching III: Evaluation and Documentation
1.6K
Evaluation of the teaching process enables the nurse to determine if the patient's learning needs were met and if training was effective. If the expected outcomes are not met, the care plan is revised, and additional education or reinforcement is provided. Nurses can ask questions after the session or obtain feedback to assess the patient's understanding of the topic.
Nurses can use several methods to evaluate patient outcomes. For example, oral questions can assess cognitive learning,...
Nurses can use several methods to evaluate patient outcomes. For example, oral questions can assess cognitive learning,...
1.6K
Hindsight Biases
3.4K
Hindsight bias leads you to believe that the event you just experienced was predictable, even though it really wasn’t. In other words, you knew all along that things would turn out the way they did. Can you relate this to the phrase "Hindsight is 20/20" now?
3.4K


