不断变化的食欲:目前的证据和欧洲肉类替代品的未来前景
Muhammad Adzran Che Mustapa1, Yasmina Baba2, Smita Dash Baishakhy1,3
1Centre for Agro-Food Economics and Development-UPC-IRTA (CREDA) Universitat Politècnica de Catalunya (UPC) Castelldefels Spain.
Food science & nutrition
|January 13, 2025
概括
欧洲消费者正在减少红肉摄入量,女性和年轻一代对肉类替代品更感兴趣. 经济和可持续性因素促使人们接受基于植物的选择.
科学领域:
- 食品科学 食品科学 食品科学
- 消费者行为 消费者行为
- 营养 营养 营养 营养 营养
背景情况:
- 消费者对食物选择对环境和健康影响的认识越来越高.
- 对替代蛋白质来源和肉类替代品的需求日益增加.
- 欧洲人口的饮食模式的转变.
研究的目的:
- 检查欧洲消费者对肉类替代品的模式和行为.
- 确定影响肉类替代品作为替代蛋白质来源接受的因素.
- 为食品行业提供有关开发可持续蛋白质替代品的见解.
主要方法:
- 对法国,德国,意大利和西班牙5000名参与者的调查.
- 在2024年从Mintel消费者数据库提取数据.
- 对消费模式,人口差异和影响因素的分析.
主要成果:
- 超过50%的消费者减少了红肉摄入量;德国消费者表现出高度坚持素食饮食.
- 与男性相比,女性的肉类消费量较低,对减少肉类消费感兴趣更高.
- 婴儿潮一代比年轻一代消费更多的肉类,对减少肉类消费感兴趣较低.
- 经济和可持续性因素是减少肉类消费的关键驱动因素.
- 偏好包括当地采购,类似肉类的感官属性和天然成分.
- 鱼类替代品在法国,意大利,西班牙很受欢迎;面包肉/家禽在德国很受欢迎.
结论:
- 肉类消费和对替代品的兴趣存在显著的人口差异.
- 经济和可持续发展的看法对于促进肉类替代品的接受至关重要.
- 根据消费者偏好 (当地,口味,质地,成分) 定制产品对于市场成功至关重要.
- 食品行业可以利用这些见解来提供有吸引力的,可持续的蛋白质选择.
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