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Updated: Jun 1, 2025

Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior
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Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior

Published on: July 24, 2017

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在简化边际价值定理下购买杂货 预测

Tabea Schlender1, Alex Rieger1, Frank Eggert2

  • 1Institute of Psychology, Faculty of Life Sciences / Fakultät für Lebenswissenschaften, Technische Universität Braunschweig, Braunschweig, Germany.

Human nature (Hawthorne, N.Y.)
|January 17, 2025
PubMed
概括

这项研究表明,边际价值定理 (MVT) 可以模拟人类超市购物行为. 最佳食理论成功地预测了购物者如何在资源丰富的环境中平衡时间和收益.

关键词:
行为生态学 行为生态学人类的行为 人类的行为边际价值定理 边际价值定理最佳的营养取.超市 超市 超市

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