最大化效用还是避免损失? 在社会学研究中揭示决策规则-异质性,并将其应用于邻居选择
Ulf Liebe1, Sander van Cranenburgh2, Caspar Chorus2
1Department of Sociology, University of Warwick, Coventry, UK.
概括
社会学研究通常假定一个决策规则,但这项研究引入了与损失厌恶相关的遗憾最小化,并发现它在邻里选择中普遍存在于实用最大化上. 这揭示了决策规则的异质性及其宏观层面的影响.
科学领域:
- 社会学 社会学 社会学
- 行为经济学是一种行为经济学.
背景情况:
- 个人行为研究往往假定单一的决策规则或没有特定的假设.
- 随机效用最大化是个人行为的社会学研究中占主导地位的决策规则.
研究的目的:
- 在社会学研究中介绍和测试与损失厌恶相关的 (随机) 遗憾最小化.
- 将遗憾最小化与 (随机) 实用最大化进行比较,以解释个体行为.
- 调查四个欧洲城市的社区选择中的决策规则异质性.
主要方法:
- 使用声明选择实验数据.
- 应用离散选择建模技术.
- 将经验数据与理论决策规则结合起来.
主要成果:
- 在邻里选择中发现了显著的决策规则异质性.
- 观察到遗憾最小化 (损失厌恶) 与效用最大化的强烈流行.
- 提供了证据,证明决策规则会影响宏观层面的预期邻里需求.
结论:
- 减少遗憾是社会学决策的重要因素,特别是在邻里选择方面.
- 承认决策规则的异质性,特别是损失厌恶,增强了社会学理论和经验研究之间的联系.
- 该研究的方法可以识别决策规则中的属性级异质性,改善社会学实践.
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