脸书用户与牙损伤错误信息的接触 巴西葡萄牙语 葡萄牙语
Mariana Remiro1, Olívia Santana Jorge1, Matheus Lotto1
1Departamento de Odontopediatria, Ortodontia e Saúde Coletiva, Faculdade de Odontologia de Bauru, Universidade de São Paulo. Alameda Dr. Octávio Pinheiro Brisolla, 9-75, Vila Universitária. 17012-901 Bauru SP Brasil. thiagocruvinel@fob.usp.br.
Ciencia & saude coletiva
|February 12, 2025
概括
关于牙损伤的错误信息在Facebook上很常见,特别是来自具有积极情绪的商业个人资料. 这些因素还预测了用户对牙科内容的更高参与度.
科学领域:
- 牙科 牙科是指牙科的专业.
- 社交媒体分析 社交媒体分析
- 公共卫生传播 公共卫生传播
背景情况:
- 牙损仍然是一个重大的公共卫生问题.
- 社交媒体平台越来越多地用于传播健康信息.
- 了解在线健康信息质量对于公共卫生至关重要.
研究的目的:
- 用巴西葡萄牙语分析牙损伤相关的Facebook帖子.
- 为了识别这些职位内的错误信息.
- 为了预测与牙损伤内容相关的用户交互因素.
主要方法:
- 从2016年8月到2021年8月,使用CrowdTangle.Tangle收集了500个Facebook帖子的样本.
- 两名经过校准的调查人员分析了文章的出版时间,作者个人资料,情绪,内容目标,动机和事实性.
- 进行了统计分析,以确定用户参与的预测因素.
主要成果:
- 大多数职位 (90.2%) 来自巴西,并由商业个人资料 (94.2%) 分享.
- 错误信息存在于39.6%的帖子中,特别是那些具有积极情绪和商业动机的帖子.
- 业务简介和积极的情绪预测了更高的用户参与度.
结论:
- 与牙相关的社交媒体内容的很大一部分包含错误信息.
- 积极的情绪和商业动机与错误信息和参与度的增加有关.
- 需要有针对性的干预措施来打击社交媒体上的健康错误信息.
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