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Doris Schicker1, Putu A Khorisantono2, Qëndresa Rramani Dervishi3

  • 1Sensory Analytics and Technologies, Fraunhofer Institute for Process Engineering and Packaging IVV, Freising 85354, Germany doris.schicker@ivv.fraunhofer.de jessica.freiherr@ivv.fraunhofer.de.

概括

愉快的气味可以积极影响人们对食品标签的看法,甚至超过负面的健康信息. 这项研究使用fMRI显示气味如何影响与味道和决策相关的大脑活动.

相关概念视频

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