中国的医疗从业者对COVID-19传染病的沟通分析:一种混合方法研究
Teng Zuo1, Lingfeng He2, Yuan Zheng3
1Urology Department, Fourth Affiliated Hospital of China Medical University, Shenyang, China.
Social science & medicine (1982)
|April 10, 2025
概括
中国大陆的医疗从业者在社交媒体上对COVID-19信息流行病做出了重大贡献. 这种错误信息的传播可能会削弱公众对医疗系统的信任,影响公众健康.
科学领域:
- 公共卫生 公共卫生
- 医疗信息学 医疗信息学
- 社交媒体分析 社交媒体分析
背景情况:
- 中国大陆的COVID-19传染病发生在公共卫生政策转变期间.
- 以前没有评估医疗从业人员在传播健康信息和错误信息方面的作用.
研究的目的:
- 评估医疗从业人员对中国大陆COVID-19传染病的贡献.
- 分析医疗从业人员社交媒体帖子的内容结构和时空特征.
主要方法:
- 收集来自Sina-Weibo (2023年3月至10月) 有影响力的医疗从业者账户的数据.
- 利用交叉验证的内容分析来识别错误信息.
- 进行了传播指数,时空和社交网络分析.
主要成果:
- 从287个医疗从业者的账户中分析了5,825个COVID-19相关的帖子.
- 从112个账户 (39.0%) 确定了640个错误信息帖子 (11.0%),分为5种类型和6种子类型.
- 根据帐户来源和专业背景,发现了明显的错误信息模式,观察到的再传播模式和强烈的传播者相关性.
结论:
- 这是对医疗从业人员作为中国大陆的传染病传播者进行的第一个混合方法研究.
- 中国的医疗从业者通过社交媒体在COVID-19传染病中发挥了重要作用.
- 这种贡献可能会对社会对医疗系统和公共卫生结果的信任产生负面影响.
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