关于COVID-19疫苗的 (不) 确定性和风险沟通:平民和军事话语之间的比较
1Università degli Studi di Brescia, Italy.
Communication & medicine
|April 15, 2025
概括
这项研究比较了美国国防部和世界卫生组织如何传达COVID-19疫苗风险. 它发现国防部有信心但不那么透明,而世卫组织是透明的,但强调不确定性.
科学领域:
- 医学沟通 医学沟通
- 公共卫生话语 公共卫生话语
- 风险传播策略 风险传播策略
背景情况:
- 随着COVID-19大流行,疫苗安全性和风险的沟通面临的挑战变得更加突出.
- 当局面临着让公众放心和指导医疗保健专业人员的双重任务.
- 不同的机构框架影响了医疗风险和不确定性的传播方式.
研究的目的:
- 为了比较美国国防部 (DoD) 和世界卫生组织 (WHO) 在传达COVID-19疫苗信息时使用的语言和话语策略.
- 分析这些机构如何在公众信息中管理风险和不确定性.
- 确定卫生紧急情况的有效沟通实践.
主要方法:
- 从国防部和世卫组织网站 (指南,新闻稿,常见问题) 的文本和文件的语料库分析.
- 检查网页上的多式联运风险沟通.
- 应用语料库风格学和语料库辅助话语分析来研究讲故事,透明度,建立信任,对冲,概率和近似.
主要成果:
- 国防部采用了"自然客观主义"的模式,投射信心,但提供有限的公共信息.
- 世卫组织采用"文化相对主义"框架,强调透明度和建立信任,但也强调不确定性.
- 沟通风格的差异反映了机构的优先事项和框架.
结论:
- 在不确定性时期,方法的融合可能会提供更令人放心和可信的健康沟通.
- 为有效的公共卫生信息传递,平衡信任与透明度至关重要.
- 了解机构沟通策略可以改善未来的健康危机应对.
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