在日本增加蔬菜消费,利用激励性的健康传播活动与一个小题
Akira Kyan1,2, Koryu Sato1,3, Naoki Kondo1,4
1Department of Social Epidemiology, Graduate School of Medicine and School of Public Health, Kyoto University, Kyoto, Japan.
Journal of nutritional science
|April 29, 2025
概括
一个使用基于应用程序的蔬菜测验的健康传播活动显著增加了10.7%的蔬菜消费量. 这种提供激励的游戏化方法在促进更健康的饮食习惯和预防非传染性疾病方面被证明是有效的.
科学领域:
- 公共卫生 公共卫生
- 营养科学 营养科学
- 卫生沟通健康沟通
背景情况:
- 对每日蔬菜摄入指南的低遵守有助于非传染性疾病.
- 需要有针对性的干预措施来增加人口层面的蔬菜消费.
研究的目的:
- 评估基于应用程序的蔬菜小测试对蔬菜消费的激励措施的影响.
- 评估结合游戏化的健康传播活动 (HCC) 的有效性.
主要方法:
- 一项准实验性研究分析了A市786名基于应用程序的蔬菜测试用户的数据.
- 多重回归分析对人口和行为因素进行了控制.
- 从一年前跟踪的605个人 (非激励活动) 的数据确保了结果的稳定性.
主要成果:
- 完成所有三项测验的参与者比非参与者多消耗10.7%的蔬菜.
- 经常参加测试的参与者显示,蔬菜摄入量同比显著增加.
- 在受激励的HCC中进行游戏化测试对蔬菜消费产生了积极的影响.
结论:
- 有激励的健康传播活动,特别是那些使用游戏化的活动,在促进更健康的饮食习惯方面是有效的.
- 基于应用程序的游戏化测试可以成为增加蔬菜消费的宝贵工具.
- 公共卫生战略应该考虑纳入这种有吸引力的干预措施.
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