对体育运动中感知到的团队个性特征的层次分析
Chanho Kang1, Jonathon Allen1, Jim Watkins1
1Department of Kinesiology, University of North Alabama, Florence, AL, United States.
Frontiers in sports and active living
|April 29, 2025
概括
这项研究利用词汇方法增强了对体育团队个性的理解. 研究结果显示,团队个性维度与已建立的人类个性模型 (如"五大个体") 一致.
科学领域:
- 运动心理学 运动心理学
- 消费者行为 消费者行为
- 人格心理学 人格心理学
背景情况:
- 之前关于团队人格的研究面临着概念和方法方面的挑战.
- 在将一般品牌个性概念应用于体育团队方面,仍存在模糊性.
- 有限的概括性和偏见的选择方法阻碍了有效的体育团队人格尺度.
研究的目的:
- 重新审视和增强体育运动中感知到的团队个性的概念.
- 解决先前体育团队人格研究中的局限性.
- 为体育发展一个有效和可靠的团队人格尺度.
主要方法:
- 从人格心理学中采用了词汇方法.
- 分析了99个运动特定的个性描述符.
- 探索了与人类人格模型 (五大,HEXACO) 保持一致的等级解决方案 (1-6个因素).
主要成果:
- 五因素和六因素模型显示出与已建立的人类人格结构有很强的概念对齐.
- 词汇方法在捕捉运动团队个性的过程中被证明是有效的.
- 经过验证的体育特异性人格维度.
结论:
- 加强了评估体育团队个性的理论和方法基础.
- 提供了一个与消费者看法一致的框架.
- 对体育品牌管理和消费者参与有影响.
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